Bill Good

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  Watch the Clock: Timing and Email Marketing

  By Bill Good  |  February 15, 2012

  Advisors need to know the best times to send e-mail to be effective.

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  Two Ways to More Assets

  By Bill Good  |  January 26, 2012

  It's difficult to get financial advisors to gently and persistently probe for additional funds.

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  The No. 1 Prospecting Mistake

  By Bill Good  |  January 17, 2012

  Don’t let these blunders derail your prospecting campaigns.

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  When’s the Right Time to Drop a Team Member?

  By Bill Good  |  December 26, 2011

  You will destroy your team of financial advisors if you don’t pull the plug when you need to.

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  Careful Language Wins Clients; Wall Street Feels Political Heat: January Research—Slideshow

  By Editorial Staff  |  December 26, 2011

  The January issue of Research magazine offers cutting-edge advice on communicating with clients and prospects, and assesses the election-year political climate facing the financial services industry. Topics covered in the issue range from helping clients deal with health care costs to how a medieval mathematician helped shape modern retirement planning....

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  The Very Best

  By Bill Good  |  December 26, 2011

  In my July article in Research, I published an appeal to advisors to fill out my “Best Practices 2011” survey. Over 380 FAs responded. To everyone who helped: Thankyouverymuch!!

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  How to Plan–and Live–Your Model Workday

  By Bill Good  |  December 22, 2011

  It's time to look at how important your time is and try some key time-management strategies to improve your practice.

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  The One Best Practice

  By Bill Good  |  December 14, 2011

  Being enthusiastic creates an immediate change in your sales results. As an added benefit, people’s reaction to your enthusiasm makes you feel better. It’s clearly win-win.

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  AdvisorOne, ActiFi Seek Advisor Input on What Works in Practice Management

  By James J. Green, AdvisorOne  |  December 1, 2011

  Comprehensive, objective survey of advisors and their partners will go where no studies—or consultants—have gone before.

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  Cold Calling: Three Ways to Open the Door

  By Bill Good  |  November 30, 2011

  You will get better results from prospecting with a product than a concept, and better results with a concept than a service.