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By Dan Berman, AdvisorOne |
June 4, 2012
An obvious key advertising arena is sports, and Prudential is a big player. Fans would have a hard time not associating a “piece of the rock” with their favorite teams, from the Yankees to the Devils to the Red Bulls.
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By Marlene Y. Satter and Ron Pechtimaldjian, AdvisorOne |
March 30, 2012
Although sales of annuities fell in the second half of 2011, first-half sales were so strong they propelled total sales up by 8% in 2010, to $240.3 billion, says a LIMRA report.
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By Dan Berman, AdvisorOne |
January 25, 2012
New York Life invests heavily in sponsoring the games we love to watch and sees benefits beyond just name recognition.