media relations

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  High-Ticket Item: Is the CFP Board's Awareness Campaign Working?

  By Bob Clark, AdvisorOne  |  November 20, 2012

  Will the CFP Board’s $40 million public awareness campaign really drive investors to financial planners? The data so far seems encouraging.

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  Inshoring? China Builder Seeks Loan for Nevada Project

  By Marlene Y. Satter, AdvisorOne  |  November 2, 2012

  It’s the reverse of a trend seen all too often in the U.S.: a business expansion taking place offshore.

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  New Hire Roundup: Aberdeen Adds NYC Office

  By Marlene Y. Satter, AdvisorOne  |  October 17, 2012

  This week in new hires, MFS Investment Management welcomed Philip Stewart and promoted David Bryant; Leslie Voth was named CEO at Pitcairn; and Michael Millman joined U.S. Bank’s Private Client Reserve in San Francisco.

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  Media Relations Strategy Can Help You Beat the Competition

  By Allen Williamson  |  June 14, 2012

  The latest AdvisorBenchmarking survey shows few advisors rely heavily on a media relations program to acquire or keep clients. This is likely a mistake.

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  5 Simple Steps for Fund Success

  By John Sullivan, AdvisorOne  |  February 22, 2012

  Four CFAs plus a five-step due diligence process equals solid performance for the money managers at TAMRO Capital Partners and their Aston/TAMRO Diversified Equity Fund (ATLVX)

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  New Hire Roundup: Neuberger Berman Names Salzmann, Greene

  By Marlene Y. Satter, AdvisorOne  |  December 14, 2011

  This week in new hires, Neuberger Berman appointed Eli Salzmann and Michael Greene as fund managers; Lacey Dingman became director of the SEC’s Office of Human Resources; and JHS Capital Advisors welcomed Young, Stovall & Co. to its advisor network.

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  Fusion Names Industry Veteran Salameh as Chief Marketing Officer

  By James J. Green, AdvisorOne  |  September 9, 2011

  Former TD Ameritrade marketing director will provide marketing consulting services to advisors affiliated with Fusion Advisor Network, led by Philip Palaveev and Stuart Silverman.