Marketing & Technology

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  How to Talk Risk Without Scaring Your Clients

  By John Sullivan, AdvisorOne  |  May 23, 2013

  “We’re persuaders, it’s what we do," Scott West of Invesco PowerShares said, "and persuasion is nothing more than the transfer of confidence.” He gave three steps to prevent clients from fleeing.

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  Personal Brands, Horse Rescue and Tommy Lee Jones: Ameriprise Advisors Sell Online

  By Joyce Hanson, AdvisorOne  |  May 23, 2013

  As the world of big-data technology changes at a lightning pace, it may take a giant company with deep pockets and a sizeable R&D budget to figure out whether online financial sales work.

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  What It Means to Be an Advisor

  By John Sullivan, AdvisorOne  |  May 21, 2013

  An outspoken group of top advisors convened at the Curian Conference in Chicago to sound off on everything from the political climate to women as a niche market to retirement income and behavior, and more.

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  Advisors’ Tech Strategies Help Boomers but Ignore Gen X and Y

  By Joyce Hanson, AdvisorOne  |  May 21, 2013

  RIAs are making the mistake of inventing non-tech-related strategies for boomer investors at the expense of developing innovations for Gen X and Gen Y clients, says Fidelity.

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  Junxure’s Friedman: Use Tech to Ensure Smooth Exams

  By John Sullivan, AdvisorOne  |  May 20, 2013

  The speed, ease and accuracy with which the information is retrieved will go a long way in determining the outcome of the exam.

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  Giachetti: Don’t Listen to the Kool-Aid Compliance Salesmen

  By John Sullivan, AdvisorOne  |  May 17, 2013

  If you like your compliance talk spiced up with frankness and salty language, Tom Giachetti of Stark & Stark is your man.

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  Pershing to Launch NetX360 Mobile Update at Insite

  By Joyce Hanson, AdvisorOne  |  May 15, 2013

  Pershing leverages the deep, $2 billion pockets of its BNY Mellon parent in a way that many competitors can’t match.

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  Importance of Advisor’s ‘Bedside Manner’: Meir Statman—Video

  By John Sullivan, AdvisorOne  |  May 15, 2013

  At the IMCA conference in Seattle in early May, Meir Statman, the Santa Clara University professor of finance and behavioral economics, talks with Investment Advisor editor John Sullivan about advisors and client psychology.

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  Want a More Profitable Firm? Let Employees Work From Home

  By Angie Herbers  |  May 15, 2013

  Our research shows that firms that offer more flexibility to employees are more productive and profitable and the employees are happier, as are clients.

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  Plan Sponsors Embrace Social Media

  By John Sullivan, AdvisorOne  |  May 14, 2013

  What’s with this Facebook thing? It’s a question answered by more plan sponsors.